Other Work for this client
We've created a series of stings for Bank of Ireland's sponsorship of RTE's business series, Dragons' Den
A strong call to action campaign to encourage students take advantage this fantastic incentive
Design and copywriting of the Bank's quarterly Business Bulletin, full of business advice and information
We created a new look for this year's Bank of Ireland 'above and below the line' student banking campaign
How do you make student's sit up and listen to good advice about managing money? Make is it simple.
The development of a business start-up campaign, rolled out across all major marketing and advertising mediums
The development of a national campaign to get business moving in Ireland again
Bank of Ireland : Dragons' Den Stings
Our brief was simple: 2 x 10 second and 4 x 7 second stings that would bookend the show and the ad breaks, creating awareness for Bank of Ireland and, in particular, its business credentials. Mammoth’s solution was to strip away any gimmicks and produce simple, effective yet humorous stings that heralded Bank of Ireland, whilst mirroring the format of Dragons’ Den. Shot entirely live action with a number of actors and extras - we even broke the first rule of TV to never work with children or animals!! - Mammoth conceived, storyboarded, managed, directed, shot and edited the whole production.