Other Work for this client



Dragons' Den Stings

We've created a series of stings for Bank of Ireland's sponsorship of RTE's business series, Dragons' Den

Fly for Free Campaign

A strong call to action campaign to encourage students take advantage this fantastic incentive

Business Bulletin

Design and copywriting of the Bank's quarterly Business Bulletin, full of business advice and information

3rd Level Students

We created a new look for this year's Bank of Ireland 'above and below the line' student banking campaign

Student Money Website

How do you make student's sit up and listen to good advice about managing money? Make is it simple.

Business Start-Up Campaign

The development of a business start-up campaign, rolled out across all major marketing and advertising mediums

National Enterprise Week 2009

The development of a national campaign to get business moving in Ireland again

Bank of Ireland : 3rd Level Students


We developed a fresh new student banking campaign that ran across print, advertising and the web that encouraged first year college students to open a student current account with Bank of Ireland. We approached this project by exploring a number of ideas and concepts that would position the ‘free flights’ offer to the student target audience with appeal and excitement. We also took into consideration the longer term view of how to keep building the momentum of the bank’s brand as one that students would connect with during their time at university and beyond.