PANI Student Awards 2011

This year Mammoth participated in the PANI (Publicity Association Northern Ireland) Student awards as a mentoring agency. The concept is that Student teams are assembled and assigned to various agencies across the province, and given a live brief to present to PANI.

Students include a mixture of communications, marketing and design students; and their brief was to come up with an advertising campaign and strategy for the Northern Ireland Blood Transfusion Service.

We were very proud of our students who really worked hard and had some great concepts. They unfortunately didn’t pick up the winning prize, but they definitely came a close second after splitting the panel. But we’re sure the experience of working inside a real agency was invaluable for them, and we expect to see them all doing very well in the future.

Here’s a quick glimpse of what they did over the couple of months at Mammoth which was a great experience for all involved.